Class Action Lawsuit Filed Against Kia Motors America

UPDATE AS OF DECEMBER 3, 2012:

On November 5 2012, Doyle Lowther, LLP filed a class action lawsuit against Kia Motors in the United States District Court for the Central District of California earlier this month.  Among other things, the complaint alleges that Kia misrepresented to consumers the average miles per gallon city and highway a number of its models would achieve.  The complaint seeks to represent all persons in the United States who purchased and/or leased a new 2013 Kia Rio, Sorento, Soul or Sportage, 2012 Kia Optima hybrid, Rio, Sorento, Soul or Sportage, or 2011 Kia Optima hybrid.  Our case is one of several similar class actions field across the US against Kia and Hyundai.  A motion to consolidate all of these cases before one court has been filed with the Judicial Panel on Multidistrict Litigation (JPML).  It is likely that the JPML will grant this motion but it is not known where the cases will be sent.

If you are the owner of one of the Kia vehicles at issue, and purchased or leased the vehicle new, you are included within our class definition and need not do anything further to benefit from any future settlement (if there is one).   If there is a settlement in the future, notice would be sent to the owners of all the Kia vehicles at issue alerting them to the settlement.  At that point, you would have the option of accepting the settlement, opting-out of the settlement in order to bring your own individual claim, or objecting to the settlement.  Thus, at this point there is no need for Kia owners to take any affirmative action to participate in our class action (such as contacting us to provide your contact information).  Doyle Lowther sincerely appreciates your interest in this litigation and we are hopeful we can recover the damages each of you incurred as a result of Kia’s misrepresentations.

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Doyle Lowther, LLP along with Whatley Kallas, LLC recently filed a class action suit against Kia Motors America, Inc., alleging consumers who purchased six models of Kia vehicles were economically harmed by a deceptive advertising campaign which misrepresented the miles per gallon these vehicles achieved.  The models at issue are the 2011 Kia Optima (hybrid); 2012 Kia Optima (hybrid), Rio, Sorento, Soul and Sportage; and the 2013 Kia Rio, Sorento, Soul and Sportage.  The deceptive advertising campaign became public after the U.S. Environmental Protection Agency (EPA) announced the results of an investigation into various models of Kia and Hyundai vehicles.  The EPA found that Kia had overrepresented the miles per gallon on six vehicle models.  The EPA also found that Hyundai had overrepresented the miles per gallon on seven vehicle models. The EPA investigation was initiated after the EPA received numerous complaints from consumers that their Kia and Hyundai vehicles were achieving substantially less than the manufacturer represented miles per gallon.

The class action lawsuit, filed in the U.S. District Court for the Central District of California, alleges that Kia implemented a deceptive advertising campaign designed to induce consumers to purchase their vehicles by misrepresenting the gas mileage they would achieve.  Kia represented that many of the vehicles at issue would achieve the magical 40 miles per gallon.  With current high gas prices, for many consumers the deciding factor in which car to purchase is how many miles per gallon the vehicle can achieve.  Kia profited handsomely from the deceptive advertising campaign earning billions in revenue from the sale of these vehicles.  It is estimated that Kia and Hyundai sold over 900,000 of these vehicles.

If you have any questions, please contact us at (888) 933-5770 or contact us about the Kia Motors class action.